Welcome to the February edition of the Ardán Underground! Although it’s only the second month of 2024, Punxsutawney Phil did see his shadow, which means an early spring is *hopefully* on the way. The year is already moving along quickly, but the Marcom Team hopes you all are doing well and staying warm wherever you are. Now, let’s check out some of the projects we’ve been working on over the last month.

HR Spotlights on Social Media

In January and February, we’ve rolled out two great videos featuring our awesome HR pros, Brian Zollweg and Ashley Jones. They’re sharing their insight on why Westcor is such a special place to work and an incredible family to be a part of. Take a look at the first video from this short series below.

We have one more video with these two coming in the month of March, so stay tuned!

Westcor’s Love Languages (February Social Campaign)

On Westcor’s socials this month, we’re having fun with what it means to love and to be loved in the title industry. We’ve created our own style of love languages, so agents can understand what it means to build a love that lasts with an underwriter. Make sure to keep up with all the creative Westcor content.

Do More with X1 (February Social Campaign)

X1 Analytics is a lightning-fast, reliable resource for title pros to take their business to the next level. For February’s social media campaign, we’re highlighting how customers can achieve more and grow with the New Way of the title industry. Follow along on LinkedIn to keep up with all things X1.

The Grid151 Building

Last month, we shared the exciting update that the Grid151 logo is displayed at the top of their office building in Philadelphia. Now, you can read more about the new signage and the significance behind this milestone. Check out this blog from Grid President, Ryan Peterson, for a better look at what the achievement means behind the scenes.

ICE, ICE Baby!

GridBase is headed to Vegas! The team has ICE 2024 coming up in March, so we’re helping get the word out on social media. And of course, our friend Bubble Ben had to make an appearance to kick things off. Over the next month, we’ll have a series of teaser posts on social with details about checking out GridBase at the event. Stay up to date with Grid on LinkedIn.

Making Grid *Pop* Online

Speaking of Bubble Ben… Our team is working on an exciting, interactive project featuring none other than Ben himself. Our funny friend is ready to take the world by storm, on and offline. We can’t wait to share what we’re planning, and we hope you all will want to help Ben hit the big time. Be on the lookout for more updates coming soon!

Revolutionize Your Workflow (February Social Campaign)

GridBase’s innovative tech streamlines workflow like never before. Throughout February, the brand is focusing on how users can transform the way they do business thanks to this powerful tech network.

Find Your Way with AgentHome (February Social Campaign)

AgentHome helps independent title agents get ready for their next big adventure. On social media in February, we’re sharing how the company supports businesses to navigate the title industry and explore something new. Check out AgentHome on LinkedIn and follow for more.