APRIL 2024

Welcome to the April edition of the Ardán Underground! We’re excited to share that we’ve got some new things cooking to improve our internal communications for the Ardán family of companies. We’re all working on incredible projects, and we want to be able to share that information internally with all our employees. The Marcom Team has also been working hard on a variety of different projects, so let’s dive into our monthly update.

Internal Communications Improvement

The Marcom team has been collaborating with cross-functional departments to create a better way for us to talk to our employees, and that will include all the beautiful brands that represent Ardán. We will be hiring a new Internal Comms Specialist who will be dedicated to this role. We can’t wait to start bringing you more information than ever before, which may not be saying much, but it’s worth being said! More to come soon…

Social Media By the Numbers (Q1 2024)

We’re kicking things off with our first Westcor social analytics update of 2024 featuring our Q1 stats. These key metrics help the Marcom Team track our combined performance across all Westcor profiles and measure the growth of our digital brand. In Q1, we saw consistent activity for Westcor’s impressions, engagements, link clicks, and audience growth. If you’re not following us over on LinkedIn, Facebook, Instagram, and X (Twitter) already, join us! Plus, remember to share our content to help spread the Westcor word.

We Love the 80s (April Social Campaign)

Social media is about to get totally tubular! On Westcor’s socials in April and May, we’re putting an 80s twist on title insurance. We have some fun, nostalgic throwback content planned, and we’re including all the references to this awesome decade that we can squeeze in. Make sure to keep up with all the creative Westcor content (no duh!)

Westcor’s New Online Application Portal

We’re excited to announce that Kevin Koon-Koon and his team have built a beautiful new online application portal that is ready to roll. This will greatly improve the application and onboarding process for both prospects and admins. You can see the new application on our website. Or, visit the new application directly.

X1 Analytics Home Equity Suite (April Social Campaign)

Revolutionary technology has never looked this good. On X1’s LinkedIn page this month, we’re introducing the company’s Home Equity Suite of solutions for title agents and lenders. Follow along on LinkedIn to keep up with all the updates.

A Warm Marcom Welcome to Jess!

We are so excited to have Jess Eden joining the Marcom Team! Jess has been a key player for the Grid team and has grown so much within the company. Now as Marketing Coordinator, she will represent Grid in all things creative and help our team expand the reach of the company’s brands.

If you haven’t already, get to know Jess and congratulate her over on Viva Engage (Yammer).

See the World Through the Eyes of Bubble Ben

GridBase and Bubble Ben are running a very special social media contest! Participants have the chance to win an Oculus QUEST 2 Advanced All-in-One VR Headset. Snap your funniest photo of Bubble Ben exploring this whole new world and get to posting! Check out all the contest rules in the post below and start following Bubble Ben on LinkedIn and Instagram now.

Our GridBase Essential Solutions (April Social Campaign)

GridBase connects the real estate ecosystem with fast and simple integrations across all industries. Throughout April, the brand is highlighting the awesome features and solutions users can access when they plug into the Grid. Stop by the GridBase LinkedIn page and follow for more cool posts.

Start the Next Chapter with AgentHome (April Social Campaign)

AgentHome is here to help title agents figure out the next chapter. On social media in April, we’re sharing how turning the page for customers’ title agencies doesn’t have to mean leaving their business behind. Check out AgentHome on LinkedIn and follow for more.

Meet the Team

Content Takes a Village!

Are you speaking at a conference? Are you out golfing with agents? Are you giving back to the community?

Please take a quick video or a few pictures and send them to us so we can share our story on social media. Let’s show everyone what Ardán is all about! Share any and all pictures that you think represent our community of companies with Jillian Argento at Jillian.Argento@wltic.com so that she can share them with our audience!

Where Can I Find It?

Looking for a logo? A letterhead? A PowerPoint presentation? We’ve got you covered!

Check out the Marcom Resources Vault: https://tinyurl.com/WLTIC-vault

Get the Goods

Did your office just close a big deal and now you want to shout it from the rooftops? Let’s get you a fun social media graphic to share! Do you need signage? Maybe an email graphic? Look no further!

Submit a Creative Request at www.wltic.com/getcreative

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